Resources

Everything you need to understand, in plain words

Financial vocabulary was built to stay opaque. We translate it. Nothing here is reserved for customers.

The playbook

The four chapters of Moooney Academy, from your first euro to your next milestone.

  1. Chapter IUnderstand your revenue
  2. Chapter IIFund smartly
  3. Chapter IIIGrow
  4. Chapter IVLast and stay independent

The glossary

The words you will hear in a funding meeting, explained without jargon.

Your revenue

Gross, net, cashed
Gross is what you invoiced. Net is what remains after commissions. Cashed is what actually landed in your account. Cashed pays your rent.
Median
The middle month once you sort your months. More honest than the mean, which one big deal is enough to inflate.
Stability
How alike your months are. A regular activity is easy to fund; a swinging one calls for more caution.
Diversification
How many revenue sources you have and how heavy the biggest one is. At 90 % on one source, you are a house of cards.
Trajectory
The slope of your revenue and audience. Audience moves before money, so it predicts better than this month figure.

The funding

Revenue-based funding
We advance capital for a project and you repay a percentage of what you earn, up to a total known upfront. No rigid instalment.
Cap
The repayment ceiling. At 1.15, you receive €12,000 and repay at most €13,800. Whatever happens, never more.
Repayment capacity
What your activity can return without choking. The rule: never more than 10 to 12 % of monthly revenue.
Personal guarantee
When a lender asks you to pledge your own assets. Never at Moooney: your activity must fund itself.
Tranche
Releasing funds in steps. The first to start, the rest when early signals show. A protection, not distrust.

Behind the scenes

Open banking
The European law that lets you authorise read access to your account, without giving credentials and without anyone touching your money.
Scoring
The calculation that turns your numbers into a decision. Ours reads your real multi-platform revenue, not a payslip.
Factoring
Selling an unpaid invoice to get the money now. Useful when a brand pays at 90 days.
Default rate
The share of lent money that never comes back. The number that decides whether a funding service survives.
Equity
A share of your company. An investor who takes one stays in your life forever. A funding, you repay and it is over.
The pledge

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