Funding truly independent creation

Moooney funds creator growth on real revenue. Capital comes from fixed-rate investors and, tomorrow, a community. No one owns a media outlet: returns are smoothed across the whole portfolio.

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The mechanism

Growth advances tied to a project, repaid as a capped percentage of revenue. Scoring on total revenue (deals, ads, affiliate, tips), in-house decisions, portfolio diversified by vertical.

The structure

Senior tranche protected by a first-loss cushion. Agreed guardrails (max default, max ticket, concentration), and Moooney picks every file within them.

The pilot

A first cohort of 15 to 20 selected creators, a default target under 8 %, and proven repayment behaviour over 9 to 12 months before scaling.